Winter Collection 2025

For the new collection for the upcoming winter of 2025, we have chosen the motto BE SEEN.
With this simple phrase, we want to express what we have aimed for in this collection.
We have added new colours to our MTS collection, making our clients more visible in the mountains in case they need help — which means assistance can reach them faster.

In our Outdoor collection, we have reworked one of our most popular models, the Badile pants. These versatile pants, available in both men’s and women’s versions, have been redesigned into a fresh, modern look.

We hope that in this way, you – our customers – will also be more visible in everyday life, wearing a product that has been elevated into a new, timeless design.

Last but not least, through this we also aim to move our Direct Alpine brand forward in the way it is perceived by you, our customers – in every possible direction. We’ll be delighted if Direct Alpine is seen on ascents of mountain giants, on long-distance treks of all kinds, and accompanying your comfortable steps in everyday life.